All kinds of people are trying to get into the cannabis business in all kinds of ways. Most of what we see in the media and in the storefronts represents millions of dollars invested. Some of those businesses squeezed in with just a couple million in the pot, and some of them have garnered big investors with big plans.
For instance, a recent article in Crain’s Detroit Business (“Cannabis Retail in Michigan: The state of the state”) profiled some of the most financially potent marijuana operators in the state. People from Gage Cannabis Co., C3 Industries, and Green Peak Innovations represent southeast Michigan Operations that each have tens of millions of dollars invested. They all operate or have plans to operate provisioning centers, retail stores, and big grow operations.
Those are the big guys motoring down the marijuana highway and sucking up the attention. Their plans are beginning to unfold as the recreational marijuana system takes hold in Michigan, and it looks like they’re set to make a lot of money. Will it be the money of their dreams? Maybe not, but they’re going to make some serious money. Of course, the people who are waving around millions of dollars already have money.
The people without a lot of money dream about making it in the marijuana business, too. They’re working to find that chink in the armor, that niche where they can squeeze in on modest funds. That’s where you’ll find Southfield’s Danielle Adams.